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 DIGITAL DISC AMERICA 45 - CD CONVERSION JUKEBOX FLYER US $17.75 
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 NSM JUKEBOX SERVICE MANUAL EMERALD ICE DIGITAL THUNDER SOLID GOLD SAPPHIRE CITY US $9.99
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 RELAY CONTROL FOR DIGITAL JUKEBOX TOUCTUNES / ROWE / ECAST / NSM US $10.00
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 Rowe AMI internet digital jukebox power relay assembly, part no. 34075501 US $14.70
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 Wallmount Rowe Starlink Digital Internet Dowloading Jukebox #1 US $385.00
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 Wallmount Rowe Starlink Digital Internet Dowloading Jukebox #2 US $495.00
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 Internet Digital Jukebox Ovation US $2,100.00
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 VINTAGE SEEBURG JUKEBOX DIGITAL CONTROL CENTER ASSEMBLY US $9.99
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 ROCK-OLA WIRELES REMOTE FOR DIGITAL JUKEBOX NOT NSM / ROWE / ECAST / TOUCHTUNES US $60.00
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 1970's Seeburg Jukebox DIGITAL SYSTEM VOLTAGE TESTER Type DSVT US $165.00
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 Rock Ola Digital Downloading Jukebox US $100.00
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 ROCK-OLA QB PV4 MUSIC CENTER 4 DIGITAL TOUCH SCREEN JUKEBOX - TERABYTE HD US $7,995.00
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 Wurlitzer Digital Princess Jukebox - Black Onyx US $6,999.00
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 Chicago Gaming Digital Bubbler Jukebox US $3,995.00
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 Bose Touchtunes Digital Jukebox Banner Gameroom Pool NOS Large 45 1/2" X 68 1/2" US $250.00
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 Seeburg DCC1 Digital Control Center for Jukebox- 27B US $45.00
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 AMI ROWE CD Jukebox Digital Display Assembly Rowe Part Number 40832301 US $35.00
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 NSM CD Jukebox LCD Digital Display US $35.00
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 Intellitracks Digital Jukebox Featuring LCD Touch Screen Technology US $4,595.00
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 TOUCH TUNES MAESTRO 3 DIGITAL JUKEBOX W/ WARRANTY US $1,779.99
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 Seeburg DCC4 DCC3 Digital Control Center for Jukebox US $45.00
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 DIGITAL THUNDER NSM CD Jukebox Advertising Flyer US $9.95
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 ROCKOLA JUKEBOX .560 DIGIT LED DISPLAY #54859-RED~NOS US $8.50
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 Rowe AMI R-94 Jukebox Digital Display Glass, PC Board, Kit US $34.95
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 NSM Digital Thunder CD Jukebox **VERY NICE JUKEBOX** US $1,695.00
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 ROWE JUKEBOX CD 100 F/G/H WORKING DIGITAL DISPLAY # 40855003 US $65.00
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 Internet Jukebox | Digital Jukebox | Jukebox | juke | US $3,695.00
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 Crosley Full Size Bubbler Jukebox CD Digital Player 5 Full Stereo Speakers New US $9,495.00
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 NSM Fusion Digital Touchscreen Jukebox US $3,000.00
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 Touch Tunes Maestro Digital Jukebox US $4,500.00
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 Digital Internet Jukebox Software US $375.00
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 Seeburg DCC3 Digital Control Center for Jukebox US $45.00
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 TOUCHTUNES OVATION DIGITAL JUKEBOX - BRAND NEW - NEVER UNBOXED! US $5,795.00
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 Pre-Owned NSM ICON Digital Jukebox w/ Mars Combination Bill Credit Card Acceptor US $2,000.00
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 nsm icon digital juke box mojo US $200.00
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 Vintage SEEBURG CONSOLETTE Digital Tabletop Jukebox Remote UNTESTED As Is US $99.99
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 nsm icon digital juke box board working 100% US $75.00
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 nsm icon digital juke box power supply working 100% US $45.00
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 nsm icon digital juke box amp working 100% US $45.99
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 ROWE JUKE BOX DIGITAL DISPLAY ASSEMBLY R-84,R-85, PART # 4-07363-01 US $49.99
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 NSM jukebox DIGITAL THUNDER flyer US $15.00
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 Touch Tunes Maestro II w/Gen 3 Coin Op Digital Jukebox US $2,495.00
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Digital Jukebox
Alternative and Out of Home Advertisement Strategies: Digital Jukebox
Many bars restaurants and other entertainment venues are replacing their old, CD and LP fed jukeboxes for newer, digital models. Digital jukeboxes are connected to extensive and elaborate music networks, allowing bar and restaurant patrons to find nearly any song imaginable. These digital jukeboxes are extremely popular with consumers because of their broadband and touchscreen capabilities. These features also make them popular with advertisers.
As an out of home advertising solution, the digital jukebox can be considered a relative newcomer, with substantial digital networks surfacing in significant numbers over the past 10 years. The medium is versatile and can be placed in virtually any of the same locations as a standard CD or LP fed jukebox.
Some of the larger broadband music solution providers have networks capable of holding consumers' attention for five minutes at a time, with 67 minutes of dwell time. These digital music solutions can also be equipped to gather users' e-mail address and other information valuable to advertisers.
Alternative Advertisement Strategies with Digital Jukeboxes -
One of the key benefits out of home advertisers gain with digital jukeboxes is interactivity with consumers. Most digital jukebox networks include online-style music discovery features, such as Internet search and browsing, interactive recommendation banners and regularly refreshed playlists. These features are designed to promote artist plays, shuffling through the literally hundreds of thousands of songs and artists within the digital music catalog.
The result is longer consumer interaction, which means more interaction with advertisers' messaging.
Target Demographics for this Out of Home Medium -
Digital jukebox networks target the more than 70% of young adults who frequent restaurants, bars and nightclubs each month, engaging millions of these consumers each day. This is a higher delivery on the coveted 18-34 year old male demographic than ESPN, Sports Illustrated and Rolling Stone. Digital jukeboxes are also excellent options for reaching the 18-34 year old female demographic as well.
Where Can I Advertise on a Digital Jukebox?
Broadband / touchscreen jukeboxes are currently situated in more than 10,000 commercial locations in almost every major metropolitan market and DMA. This means that out of home advertisers can reach millions of patrons on a monthly basis with digital jukeboxes.
How to Measure this Type of Out of Home Advertising Media -
Most digital jukebox networks provide an array of measurement options for out of home advertisers. With other forms of digital media, including digital video screens, advertisers have little ability to measure the effectiveness of their messaging. However, digital jukeboxes offer a more interactive out of home advertising option, which means advertisers have more measurement capabilities. Typical digital metrics include monitoring the percentage of plays by jukebox, region, entire network, monitoring the number of plays before, during and after the promotion or the number of plays by jukebox, region, or network.
About the Author
Jeff R. Lamb is the president of DOmedia: an alternative advertising. DOmedia specializes in connecting asset owners with buyers for all forms of alternative and out of home advertisement strategies. Learn more at www.domedia.com
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